Helping You Create Web Content

Ever heard the phrase, "Content Is King?" Having poor content can destroy a site and hurt your business's reputation. 

At Prime, we know we aren't the expert at your business. Our process is to help you identify your differentiators, your value proposition, and the important information that visitors need to know about your business, all while optimizing content around specific keywords. We work with a network of writers to produce specific content in a voice that fits your company's culture and communicates in an effective manner. 

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Content Creation

Some of our clients revel in the challenge at writing content, while others want to be hands off. We will help you determine the best route to produce that content, working with you, or using our resources to create the engaging content people are searching for.

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Lead Generation

All websites should have a goal. For many, lead generation is one of the primary goals. We will work with you to identify potential lead capture points and design the website architecture to funnel visitors to those capture points.

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Lead Nuturing

Once a lead has come through the door, now what? Each lead comes to your website at a different stage in the buyer's journey. We can help you establish a lead nurturing strategy to help push them through your sales funnel.

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Search Engine Optimization

To many, SEO is a mythological code that can only be cracked by nerds at Google's offices. For us, it starts with keyword research and website structure that is easily indexed by search engine. Having quality content is also a crucial step in establishing a good SEO strategy.

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Social Integration

Social media has become a great tool to engage potential customers and distribute your content. We work with you to identify the best social channels for your business and integrate your website with those social channels.

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Measurement

A goal is just a fancy dream unless you have a way to measure it. We utilize a variety of SEO, Social Media, and Web Traffic tools to track and measure the success of your digital marketing efforts.

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Conversion

A conversion can mean different things to different people. Sales, leads, clicks, or downloads can all be considered conversions. We can set up some ways to track conversions that help us identify conversion sources, important pages or engaging content that will help you optimize your conversion strategy.